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39 articles · Page 4 of 4
Is your business ready for the most profitable weekend of the year? Black Friday keeps setting records: Shopify merchants alone generated $14.6 billion in sales over the 2025 Black Friday-Cyber Monday weekend, up 27% from 2024. This year, Black Friday falls on November 27, 2026. But in a crowded market, how do you capture attention […]
Over the past several years, face to face marketing has proven itself to be one of the most effective marketing strategies around in the era of digital marketing. This is a “traditional art” to create meaningful connections, build lasting relationships and trusts between businesses and customers, improve overall brand awareness and boost sales. In this […]
Halloween is a fantastic opportunity for Shopify store owners to boost sales and engage with customers in a fun and festive way. With consumers eager to spend on costumes, decorations, and treats, it’s the perfect time to get creative with your marketing strategies. In this article, BSS Commerce Shopify will explore the top 15 halloween […]
Did you know that 3 in 5 consumers spend more on a brand (Source: McKinsey & Company) after signing up for a paid loyalty program? A well-designed loyalty program is meant to drive sales through repeat businesses, but brands aren’t focused only on that anymore. Loyalty programs build long-term and strong customer relationships, ultimately boosting […]
The global eCommerce market is slated to become bigger than ever in the upcoming years. Past statistics indicate that in 2021, retail e-commerce sales amounted to approximately 5.2 trillion U.S. dollars worldwide. With the growing profitability of the online eCommerce market, old and new businesses are flocking towards setting up their own eCommerce business. However, […]
Meta: Upgrading the product discovery journey needs a set of approaches that improve multiple touchpoints shoppers interact with, and eCommerce personalization must be one of them. You may have heard a lot of tips and tricks about reducing cart abandonment to drive more sales, right? How many of them tell you that before winning a […]
Shopify is one of the most favorite eCommerce platforms. About 1.7+ million global merchants use it to sell their products online. Shopify social media allows businesses to market to their customers in a new way, reach new shoppers, and make additional sales. Shopify allows users to integrate with social media platforms. Thus, consumers can place orders […]
Businesses must continually innovate to enhance conversion rates and ultimately maximize sales in the e-commerce market, developing quickly, and customers’ expectations are rapidly altering. How about you as a Shopify store owner? Shopify omnichannel is one approach to giving your customers a highly personalized experience across several touchpoints, guiding them to make purchases smoothly. This […]
Did you know that Upselling is a strategy that many eCommerce companies use to increase their average order value and overall revenue! Increasing sales in a competitive market appear to be challenging. So, to set your Shopify business apart from the competition, you must employ some unconventional strategies, one of which is upselling. Amazon, in […]
