Best SEO Apps for Shopify: 7 Compared
This article may contain affiliate links. We may earn a commission at no extra cost to you. How we earn money
In this article
Among the best SEO apps for Shopify, Tapita AI SEO Optimizer is the pick for most new stores. Its free plan (Shopify App Store, October 2026) lists unlimited on-page audits, JSON-LD schemas and bulk meta tags, and paid plans start at $9.99 a month. Keyword research and rank tracking sit on SearchPie’s $99 plan only, or in a separate tool.
What is the best SEO app for Shopify?
Our pick
Tapita AI SEO Optimizer, Speed. Rated 5.0 from 2,632 reviews on the Shopify App Store (October 2026), with unlimited on-page audits and 900 image compressions a month on the free plan. For new stores that want a free start and the lowest paid price. From $9.99 a month (as of October 2026). The listing also reads “+$5/mo Grow plan, +$30/mo Advanced plan, +$60/mo Shopify Plus”.
By need: SearchPie for product schema, BOOSTER for hands-off fixes, Avada for large image libraries, SEOWILL if you also publish blog posts. The comparison table below shows the limits of each.
Skip it if your store is on Shopify Advanced or Plus and you want a low flat bill: the listing reads “+$5/mo Grow plan, +$30/mo Advanced plan, +$60/mo Shopify Plus” next to Tapita’s paid plans.
paid link We earn a commission if you buy through links on this page. It does not change what we recommend.
Key takeaways
- All seven apps list a free plan on the Shopify App Store (October 2026). Where an image cap is stated it runs from 50 (TinySEO, Smart SEO, SEOWILL) to 100 (Avada) to 900 a month (Tapita).
- Paid plans start between $9.99 (Tapita) and $39 (SearchPie and BOOSTER) a month.
- Tapita’s listing reads “+$5/mo Grow plan, +$30/mo Advanced plan, +$60/mo Shopify Plus” next to its paid prices. No other listing shows a similar line.
- Ratings run from 4.8 to 5.0 and review counts from 954 to 5,483. The spread is too small to pick an app by stars alone.
- Price, rating and in-stock schema starts at $39 with SearchPie. Several others list JSON-LD on paid plans priced from $14 to $29.99.
- Only SearchPie Enterprise ($99) lists keyword tracking; for the rest use Google Search Console or a keyword tool.
Do you need an SEO app for Shopify?
Not to get started. Google’s SEO Starter Guide (checked October 2026) says submitting a sitemap is not required and that some content management systems create one automatically. Shopify’s SEO help section (checked October 2026) covers the sitemap, robots.txt.liquid, keywords and hiding pages from search, so the basics can be done by hand.
An app earns its fee on bulk work. The seven listings advertise bulk meta tags, bulk alt text, image compression and JSON-LD. With a handful of products, editing those fields in Shopify admin costs nothing. This is our reading of the listings, not a measured result. For the manual steps, see our SEO tips for Shopify.
How we chose these 7 apps
This comparison uses public pages only: Shopify App Store listings, Semrush’s pricing page, and Google and Shopify help pages, checked October 2026. We did not open paid accounts or install the apps. The set is the seven apps this guide covered before; every one is still on the App Store, under a new or updated name.
- What it automates: meta tags, sitemaps, JSON-LD, image alt text and redirects, as the listing states.
- Free plan limits: caps on images, audits and AI credits.
- Paid from: the lowest monthly price on the listing, in USD.
- Rating and review count on the listing.
- What it cannot do, or locks behind a higher plan.
The order follows these criteria. No app is placed higher because it pays a commission. Not checked: effect on rankings or page speed, support response times, and behavior on a live theme. Vendor statements such as 24/7 support are marked as vendor claims.
Checked October 16, 2026. All prices in USD.
Seven Shopify SEO apps compared
| App | Best for | Free plan (limit) | Paid from (October 2026) | Rating (count, October 2026) | Main limit |
|---|---|---|---|---|---|
| Tapita AI SEO Optimizer, Speed Get the app paid link | Best free plan | Yes: unlimited on-page audits, 900 image compressions a month | $9.99 a month, plus the listing’s Shopify-plan line | 5.0 (2,632) | Listing adds a Shopify-plan line to the price; extra audit pages and AI credits cost extra |
| SearchPie: AI SEO & Schema Get the app paid link | Best for product schema | Yes (Starter): store schema, sitemap, bulk meta tags and alt text, image compression | $39 a month | 4.9 (2,447) | Price, rating, stock and FAQ schema start at $39; keyword tools at $99 |
| BOOSTER AI SEO + AEO OPTIMIZER Get the app paid link | Best for hands-off fixes | Yes: alt-text optimization, broken link reports, 50 images a week | $39 a month | 4.8 (5,483) | Image compression only on the $69 plan |
| Avada AI SEO Image Optimizer Get the app paid link | Best for large image libraries | Yes: 100 image optimizations, 20 on-page audits | $34.95 a month | 4.9 (4,690) | XML sitemap and robots.txt editor only from $34.95; next plan is $99 |
| Tiny SEO Speed Image Optimizer Get the app paid link | Best for predictable image quotas | Yes: 50 image optimizations a month, alt text and file names | $14 a month | 5.0 (2,548) | Per-image fees past the plan quota; 404 redirects from $23 |
| Smart SEO AI & Image Optimizer Get the app paid link | Best for noindex and sitemap control | Yes: 100-page broken link check, 50 images, 20 AI generations | $14.99 a month | 5.0 (954) | JSON-LD only on paid plans; multi-language from $24.99 |
| SEOWILL: AI SEO & AI Blog Post Get the app paid link | Best for stores that also blog | Yes: 50 images, 20-page audit, 30 AI blog credits | $29.99 a month | 4.8 (1,811) | JSON-LD and broken link redirects only from $29.99 |
Are there free SEO apps for Shopify?
Yes. All seven list a free plan, and the free plans differ in what they cap: Tapita limits image compression to 900 a month, Avada to 100 optimizations and 20 audits, and TinySEO, Smart SEO and SEOWILL to 50 images. Paid plans on SearchPie, Avada, TinySEO, Smart SEO and SEOWILL have a 7-day trial and BOOSTER has 14 days. Tapita lists no trial. For other no-cost tools by job, see our list of the best free Shopify apps.
The 7 apps in detail
Tapita AI SEO Optimizer, Speed: best free plan
Tapita AI SEO Optimizer, Speed (developer Tapita; this guide previously called it Tapita SEO & Speed Optimizer) bundles on-page SEO audits, AI meta tags, JSON-LD schemas, LLMs.txt, sitemaps, broken link checks and image compression in one app, according to its listing. The listing shows a free plan and no free trial.
Best free plan. Rated 5.0 from 2,632 reviews on the Shopify App Store (October 2026).
| Plan | Monthly | Annual (per month) | Main limit or feature |
|---|---|---|---|
| Free | $0 | n/a | Unlimited on-page audits; 900 image compressions a month (30 a day); bulk alt text and file names for 50 products |
| Business | $9.99, with the listing note “+$5/mo Grow plan, +$30/mo Advanced plan, +$60/mo Shopify Plus” | $101.88 a year ($8.49 a month) | Auto-optimizes 100 images a day; 100 AI metadata credits a month |
| Premium | $49.99, with the same listing note | $509.88 a year ($42.49 a month) | Auto-optimizes 500 images a day; 500 AI credits a month |
Pros
- The free plan lists unlimited on-page audits and 900 image compressions a month, the highest stated free image cap of the seven.
- Paid plans start at $9.99 a month, the lowest paid start of the seven.
- Rated 5.0 from 2,632 reviews, of which 97% are 5 stars (Shopify App Store, October 2026).
Cons
- The price carries an extra line, which the listing words as “+$5/mo Grow plan, +$30/mo Advanced plan, +$60/mo Shopify Plus”. Check what you would pay on your Shopify plan before you install.
- Extra audit pages and AI credits are billed on top of the plan.
Skip it if your store is on Shopify Advanced or Plus and you want a low flat bill: Smart SEO lists $14.99 for its Pro plan and shows no such line.
SearchPie: AI SEO & Schema: best for product schema
SearchPie: AI SEO & Schema (developer PieLab; this guide previously called it SearchPie SEO & Speed optimize) covers JSON-LD, IndexNow, 404 detection, image compression, sitemaps, bulk meta tags and alt text, and LLMs.txt, according to its listing. Paid plans have a 7-day free trial.
Best for product schema. Rated 4.9 from 2,447 reviews on the Shopify App Store (October 2026).
| Plan | Monthly | Annual (per month) | Main limit or feature |
|---|---|---|---|
| Starter | $0 | n/a | Store schema and breadcrumbs, sitemap, image compression, bulk meta tags and alt text with templates, LLMs.txt, IndexNow, 404 detection |
| Premium | $39 | $374.40 a year ($31.20 a month) | Adds price, rating, in-stock and FAQ schema, auto-fix of 404 links, 10 backlinks submitted |
| Enterprise | $99 | $950.40 a year ($79.20 a month) | Adds unlimited image compression, keyword explore, audit and tracking, 5,000 AI SEO tags |
Pros
- The free Starter plan includes store schema, breadcrumbs, a sitemap and bulk meta tags and alt text with templates.
- Rated 4.9 from 2,447 reviews, of which 94% are 5 stars (Shopify App Store, October 2026).
- Vendor says support is available 24/7 with a response time under 1 minute.
Cons
- Price, rating and in-stock schema and FAQ schema need Premium at $39 a month.
- Keyword research and tracking come only with Enterprise at $99 a month.
Skip it if you need keyword tracking and cannot spend $99 a month: pair a cheaper app with Google Search Console or a separate keyword tool (see below).
BOOSTER AI SEO + AEO Optimizer: best for hands-off fixes
BOOSTER AI SEO + AEO OPTIMIZER (developer Booster SEO; this guide previously called it BOOSTER SEO & IMAGE OPTIMIZER) says it scans the store and applies fixes for meta tags, broken links, structured data and sitemap submission. That is a vendor claim from the listing. Paid plans have a 14-day free trial.
Best for hands-off fixes. Rated 4.8 from 5,483 reviews on the Shopify App Store (October 2026).
| Plan | Monthly | Annual (per month) | Main limit or feature |
|---|---|---|---|
| Free | $0 | n/a | SEO score, alt-text optimization, broken link detection and reporting, manual audits, weekly image sync of 50 images |
| Pro | $39 | $349 a year ($29.08 a month) | Auto Pilot SEO fixes, meta title and description optimization, structured data, sitemap submission |
| Premium | $69 | $619 a year ($51.58 a month) | Adds image compression (5 GB storage a month), image file name SEO, Search Console metrics for 365 days |
Pros
- The largest review base of the seven: 4.8 from 5,483 reviews (Shopify App Store, October 2026).
- The free plan includes alt-text optimization with custom templates and broken link detection.
- A 14-day free trial on paid plans, the longest of the seven.
Cons
- The free plan only reports broken links; automatic fixes and meta title and description optimization start at Pro ($39).
- Image compression is a Premium feature at $69 a month.
Skip it if image compression is your main need: TinySEO’s Beginner plan lists 1,500 image optimizations a month for $14.
Avada AI SEO Image Optimizer: best for large image libraries
Avada AI SEO Image Optimizer (developer Avada SEO Suite; this guide previously called it Avada SEO Speed Image Optimize) pairs an AI SEO audit agent with image optimization, speed boosters, structured data, broken link and sitemap tools, according to its listing. Paid plans have a 7-day free trial.
Best for large image libraries. Rated 4.9 from 4,690 reviews on the Shopify App Store (October 2026).
| Plan | Monthly | Annual (per month) | Main limit or feature |
|---|---|---|---|
| Free | $0 | n/a | 100 image optimizations; 20 on-page audits; 100 AI credits; HTML sitemap; basic structured data; alt text optimizer |
| Pro | $34.95 | $348 a year ($29.00 a month) | Unlimited image optimizer and audits; 1,000 AI credits; broken link manager; XML sitemap; robots.txt editor |
| Enterprise | $99 | $990 a year ($82.50 a month) | Adds 10,000 AI credits, AI on-page audit agent, advanced structured data, one-on-one consulting |
Pros
- Pro lists an unlimited image optimizer at $34.95 a month, so image volume does not change the bill.
- Pro bundles an XML sitemap generator, a robots.txt editor and a broken link manager in one app.
- Rated 4.9 from 4,690 reviews, of which 95% are 5 stars (Shopify App Store, October 2026).
Cons
- The free plan stops at 100 image optimizations and 20 on-page audits.
- The step after Pro is Enterprise at $99, a $64.05 jump.
Skip it if you have a small catalog and want paid features at the lowest price: Smart SEO Pro ($14.99) and TinySEO Beginner ($14) each cost less than half of Avada Pro.
Tiny SEO Speed Image Optimizer: best for predictable image quotas
Tiny SEO Speed Image Optimizer (developer TinySEO, formerly TinyIMG; this guide previously called it Tiny SEO Image optimize, Speed) focuses on images and speed: compression, resizing, alt text and file names, lazy loading. JSON-LD, 404 redirects and IndexNow sit on higher plans. Paid plans have a 7-day free trial.
Best for predictable image quotas. Rated 5.0 from 2,548 reviews on the Shopify App Store (October 2026).
| Plan | Monthly | Annual (per month) | Main limit or feature |
|---|---|---|---|
| Free | $0 | n/a | 50 image optimizations a month; alt text and file name optimization; 30-day image backup |
| Beginner | $14 | $140 a year ($11.67 a month) | 1,500 images a month, then 2 cents per image; site audit with automated fixes; lazy loading; JSON-LD for return policy and shipping |
| Advanced | $23 | $230 a year ($19.17 a month) | 5,000 images a month, then 1 cent; 404 detection and redirects; IndexNow; llms.txt editing |
| Expert | $49 | $490 a year ($40.83 a month) | 15,000 images a month, then 0.8 cents; Search Console insights; extended JSON-LD |
Pros
- Image quotas scale in four steps (50, 1,500, 5,000 and 15,000 a month) and the listing states the overage price for each paid plan.
- The free plan includes a 30-day image backup.
- Rated 5.0 from 2,548 reviews, of which 98% are 5 stars (Shopify App Store, October 2026).
Cons
- Per-image fees past the quota make the bill vary: 2,000 images a month on Beginner costs $24 (our arithmetic), more than Advanced at $23.
- 404 detection and redirects start at Advanced ($23).
Skip it if your image count is large and growing and you want one flat bill: Avada Pro lists an unlimited image optimizer at $34.95.
Smart SEO AI & Image Optimizer: best for noindex and sitemap control
Smart SEO AI & Image Optimizer (developer Sherpas Design; this guide previously called it Sherpas: Smart SEO) uses AI for meta tags, alt text and product descriptions, and adds image optimization, JSON-LD, IndexNow, noindex tags and sitemap control, according to its listing. Paid plans have a 7-day free trial.
Best for noindex and sitemap control. Rated 5.0 from 954 reviews on the Shopify App Store (October 2026).
| Plan | Monthly | Annual (per month) | Main limit or feature |
|---|---|---|---|
| Free | $0 | n/a | Broken link check on 100 pages; 50 image optimizations; 20 AI generations; meta and alt tags; sitemap; noindex tags; audit of 20 pages |
| Pro | $14.99 | $149.90 a year ($12.49 a month) | Adds JSON-LD, IndexNow, bulk meta tags, alt tags and image optimization, LLMs.txt and Agents.md catalogues |
| Business | $24.99 | $249.90 a year ($20.83 a month) | Adds backlinks report, multi-language, AI bulk file names, meta and alt tags; audit of 500 pages |
| Premium | $49.99 | $499.90 a year ($41.66 a month) | Adds unlimited audits, broken link automation, bring-your-own AI key |
Pros
- The free plan includes noindex tag and sitemap control.
- JSON-LD and IndexNow are included from Pro at $14.99 a month.
- The listing shows no Shopify-plan line next to its prices.
Cons
- JSON-LD and bulk editing are paid only; the free plan caps AI generations at 20 and the audit at 20 pages.
- Multi-language support and the backlinks report need Business at $24.99.
- The smallest review base of the seven (954), so the 5.0 rating rests on fewer reviews.
Skip it if you want full-site audits for free: Tapita’s free plan lists unlimited on-page audits, against 20 pages here.
SEOWILL: best for stores that also blog
SEOWILL: AI SEO & AI Blog Post (developer CWILL; formerly SEOAnt, the name this guide used before) is described as an SEO and GEO workflow: site audit, keyword and content planning, on-page fixes and an AI blog generator, according to its listing. Paid plans have a 7-day free trial.
Best for stores that also blog. Rated 4.8 from 1,811 reviews on the Shopify App Store (October 2026).
| Plan | Monthly | Annual (per month) | Main limit or feature |
|---|---|---|---|
| Free | $0 | n/a | Full-site SEO and GEO audit; alt text and compression for 50 images; 20-page on-page audit; 30 AI blog credits; 30 keyword planner credits |
| Pro | $29.99 | $287.90 a year ($23.99 a month) | 2,000 image compressions a month; 1,000-page audit; JSON-LD, FAQ and How-To structured data; auto-redirect of broken links; llms.txt |
| Premium | $59.99 | $575.90 a year ($47.99 a month) | Adds 6,000 image compressions a month, unlimited audit pages, competitor analysis, AI internal linking |
Pros
- The free plan lists an AI blog generator (30 credits) and a keyword content planner (30 credits); the other six free plans do not list either.
- Pro bundles JSON-LD, broken link redirects and llms.txt at $29.99 a month.
Cons
- JSON-LD and automatic broken link redirects are Pro only ($29.99).
- The free plan audits 20 pages and covers 50 images.
Skip it if you do not plan to publish posts and want the lowest paid price for on-page fixes: Tapita starts at $9.99 a month.
What does it cost for a store with 2,000 product images?
Hypothetical store: 2,000 images to optimize each month, on Shopify’s Grow plan. Listed prices as of October 2026, our arithmetic. This compares image volume only, not the other features.
| Plan | Listed price | Images included | Monthly cost for 2,000 images |
|---|---|---|---|
| Tapita Business | $9.99 plus the listing line “+$5/mo Grow plan” | 100 a day (about 3,000 per 30 days) | $14.99 if the Grow line is a monthly add-on |
| TinySEO Beginner | $14 | 1,500 a month, then 2 cents each | $14 + 500 x $0.02 = $24.00 |
| TinySEO Advanced | $23 | 5,000 a month | $23.00 |
| SEOWILL Pro | $29.99 | 2,000 a month | $29.99 |
| Avada Pro | $34.95 | Unlimited | $34.95 |
| BOOSTER Premium | $69 | Stated as 5 GB of storage a month, not a count of images | $69.00 |
At this volume TinySEO Beginner costs more than TinySEO Advanced ($24 against $23). Tapita is lowest on paper, but its 100 images a day means a first pass over 2,000 images takes 20 days.
Do you need a keyword research and rank tracking tool as well?
The apps above fix what is on your pages. Most do not show which searches your customers use or how your pages rank over time (SearchPie lists keyword tracking only on its $99 Enterprise plan). Semrush is a separate subscription for that: its SEO plan lists keyword research, Position Tracking and Site Audit.
On Semrush’s pricing page (checked October 2026, USD), the SEO plan is $139 a month, or $117.33 a month billed annually, for 5 websites and 500 keywords tracked daily. The Free plan is $0 with 1 demo project and 10 reports a day.
If you do not publish content, or $139 a month is a stretch, start with Google Search Console. Its about page says it shows which queries bring users to your site, with impressions, clicks and position.
Use one SEO app for on-page fixes. Add Semrush only when you publish content and need keyword and ranking data. For other tools by job, see our guide to the best Shopify apps.
What no SEO app can do
Google’s SEO Starter Guide (checked October 2026) sets limits that no app changes:
- Speed up Google. Changes can take effect in a few hours or take several months, and the guide suggests waiting a few weeks to assess results.
- Guarantee indexing. The guide says there is no guarantee that any particular site will be added to Google’s index.
- Write the content. The guide asks for content that readers find helpful and reliable.
- Choose your links. The guide says links are how Google finds most new pages and asks for descriptive link text. An app can flag broken links, but which pages to link and what the anchor says is an editorial decision.
Which SEO app should you pick?
- New store, tight budget: Tapita. Free plan, paid from $9.99 a month.
- Product pages that need price, rating and stock markup: SearchPie Premium at $39 a month.
- You want fixes applied automatically: BOOSTER Pro at $39 a month, with a 14-day trial.
- Thousands of images: Avada Pro at $34.95 (unlimited) or TinySEO Advanced at $23 (5,000 a month).
- Small catalog, paid features at the lowest price: TinySEO Beginner at $14 or Smart SEO Pro at $14.99.
- You publish blog posts: SEOWILL, with 30 AI blog credits on the free plan.
- You also need keyword and ranking data: add Google Search Console or Semrush (see above).
Product reviews are a separate job from SEO. See our guide to the best Shopify review apps. To start, install Tapita’s free plan and upgrade only when you hit a limit shown in the table.
paid link We earn a commission if you buy through links on this page. It does not change what we recommend.
Frequently asked questions
Sources
- Tapita AI SEO Optimizer, Speed on the Shopify App Store, checked October 16, 2026
- SearchPie: AI SEO & Schema on the Shopify App Store, checked October 16, 2026
- BOOSTER AI SEO + AEO OPTIMIZER on the Shopify App Store, checked October 16, 2026
- Avada AI SEO Image Optimizer on the Shopify App Store, checked October 16, 2026
- Tiny SEO Speed Image Optimizer on the Shopify App Store, checked October 16, 2026
- Smart SEO AI & Image Optimizer on the Shopify App Store, checked October 16, 2026
- SEOWILL: AI SEO & AI Blog Post on the Shopify App Store, checked October 16, 2026
- Semrush plans and pricing, checked October 16, 2026
- Google Search Console, checked October 16, 2026
- Google SEO Starter Guide, checked October 16, 2026
- Shopify Help Center: improving SEO, checked October 16, 2026
