Empire Shopify Theme Review: Top-Rated Option By Users 

empire-shopify-theme-review (1)

Shopify provides many premium and free themes that flawlessly meet every need needed to run a profitable Shopify business. In this article, we will talk about the Empire Shopify theme as one example.

In our study, the Empire Theme—renowned for its vibrant style and abundant features—takes center stage. This theme attracts visitors and turns them into devoted patrons by fusing unique looks with potent functionality.

But is it your store’s theme? 

Keep scrolling, as this Empire Shopify theme review will break down the theme’s layout choices, cost, user reviews, and more to give you a clear idea of its advantages and disadvantages.

1. Empire Shopify theme overview 

Empire-Shopify-theme

Pixel Union created the Empire Shopify theme. It is a treasure for marketplace-inspired stores with painstakingly designed large product catalogs.

Empire is the best option if you want total control over your catalog—from product discovery to smooth comparisons and increased conversions.

The theme has many features that can help you improve your product. This topic adeptly and sophisticatedly rises to the occasion. Because of its app-level capabilities, it is an ideal ally for your online endeavor, seamlessly blending in with your distinct brand identity and business approach.

Designed for
Processing a large number of transactions
Great for
High-volume stores
Price
$340
Unique features
✨ Quick buy
✨ Pre-order
✨ Pop-up cart
✨ In-menu promos
✨ Multiple languages & currencies 
✨ Trust badges
Rating
79% positive (428 reviews)
Demo store

2. Empire Shopify theme review: Features & Functionality  

2.1. Design & Layout options

The four styles available in the Empire Shopify theme are Supply, Industrial, Depot, and Graphic. Each style is intended to accommodate a distinct company niche and aesthetic standards.

Merchants may select the Empire theme Shopify style that most closely matches their brand identity and business requirements by choosing from a variety of distinctive features and design components.

2.1.1. Supply

Empire-Shopify-theme-Supply-layout

The Empire Shopify theme’s Supply layout is simple and minimalistic, successfully highlighting items. This design is perfect for retailers who value practicality above flash and have a simple, easy-to-use interface.

Supply ensures visitors can quickly locate and peruse a large selection of items due to its uncomplicated style and effective use of space. Its grid-based design and huge product photos make browsing and navigating simple. The site has a customizable slideshow in addition to significant product collections that are promoted by design. 

2.1.2. Graphic 

Empire-Shopify-theme-Graphic-layout

The Empire Theme’s expressive powerhouse called the Graphic layout, was created for businesses who wish their products to convey a narrative. Graphics is ideal for drawing in an audience because of its dynamic graphics, strong typography, and captivating layouts.

The graphic style is renowned for its imaginative and participatory methods of emphasizing objects. Many goods may be shown in one backdrop image, making for an attention-grabbing display that draws buyers in.

2.1.3. Industrial

Empire-Shopify-theme-Industrial-layout

Inspired by industrial characteristics, the Industrial layout has a tough and aggressive appearance. This layout effortlessly blends strength with elegance, making it perfect for stores that radiate authority and power through their product selections.

To provide a unique and engaging shopping experience, it mixes strong font, textured components, and brightly colored headers and footers (the demo theme is blue). Its hefty design, which uses many blocks to showcase different items, efficiently draws attention to the wide selection.

2.1.4. Depot

Empire-Shopify-theme-Depot-layout

The Depot layout’s strong patterns and dark hues convey a feeling of workmanship and are reminiscent of the Industrial layout. Rustic textures, worn-out details, and traditional strong font are all included.

Its eye-catching black and yellow color scheme provides a simple yet effective backdrop to present your goods. This look is ideal for Shopify companies looking to stand out from the crowd and create a lasting impression.

2.2. Key Features

The Empire Shopify theme is a popular option for merchants who sell many goods thanks to its numerous valuable features. Let’s learn about those noteworthy characteristics below, and then you can experience each through the Empire Shopify theme demo to get a better gasp of the features.

2.2.1. Quick Buy

Empire-Shopify-theme-quick-buy

Customers can buy products straight from product listings or collections using the Quick Buy option, eliminating the need to visit the product detail page. Each collection product has a corresponding “Buy Now” or “Quick Shop” button that customers may easily click. 

Stores that wish to give their consumers a quick buy option and reduce the steps needed to add things to the basket and finish the transaction—thereby increasing conversion rates—will find this feature very helpful. This tool makes shopping more convenient and expedites the purchasing process.

2.2.2. Pre-order

Empire-Shopify-theme-pre-order

By allowing pre-orders, you can measure customer interest, get early sales, and create excitement about impending goods. Additionally, preorders help you with better inventory control. By knowing how many units are preordered, they can better predict demand and adjust production to minimize the chance of stockouts or overstock situations. 

This Empire theme Shopify’s feature is precious for small firms or those with low funding. Besides, businesses introducing new products or seeing a spike in demand for particular goods stand to gain the most from this.

2.2.3. Pop-up Cart

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With the pop-up cart function, customers can check the contents of their carts without ever leaving the page, eliminating the need for frequent page reloads. Moreover, they may add more goods to their final basket, make changes, and check out. 

This seamless and aesthetically pleasing connection shows a cart summary, allowing buyers to examine their options quickly.  

Furthermore, a noticeable “Checkout” button is frequently included in the pop-up cart, allowing users to go on to the payment procedure quickly. This improves the purchasing experience by streamlining the checkout process and lowering friction.

2.2.4. In-menu Promos 

Empire-Shopify-theme-in-menu-promos

By including promotional banners or announcements in the menu navigation, you can ensure customers immediately know about ongoing promotions. This feature draws in visitors, making it difficult to pass them by. 

This will increase the likelihood that customers will engage with your content and convert. Additionally, by maximizing its impact, this function guarantees that promotional information is prominently placed.

To communicate advertising messages successfully, you might include eye-catching banners, captivating text, and graphics. Additionally, this Empire theme Shopify’s functionality allows for customization, allowing retailers to match their business’s logo and style.

2.2.5. Multiple languages & currencies 

Empire-Shopify-theme-multiple-languages-&-currencies

With the help of multi-language and multi-currency capabilities, retailers can serve a worldwide customer base by offering their stores in many languages and taking payments in multiple currencies. 

Having said that, language and currency restrictions will be eliminated, allowing retailers to offer customers a more convenient and inclusive purchasing experience anywhere.

Providing localized pricing and payment choices can result in higher conversion rates, further increasing consumer satisfaction and confidence. This Empire theme Shopify’s capability is crucial for companies targeting particular regions or growing their operations abroad.

2.2.6. Trust Badges

Empire-Shopify-theme-trust-badges

Shopify merchants using the Empire theme can effortlessly include trust badges in their stores and prominently showcase them online. The Empire theme assists retailers in building consumer confidence and enticing consumers to make purchases without hesitation by prominently showcasing trust badges.

Thanks to that, customers are reassured that their information is secure, and they will buy with confidence when they see trust badges, which are images or symbols that denote the establishment’s security and dependability. 

These badges may have money-back guarantees, SSL certifications, secure payment icons (such as PayPal and credit card logos), or any other relevant trust indicator. These emblems enhance the store’s overall authenticity and professionalism. 

2.3. Performance & Speed

The website’s speed should be considered when choosing a theme since a poorly functioning webpage can lead to lost revenue and traffic. Thus, in this Empire Shopify theme review, we used Google Pagespeed Insights to analyze the Empire Shopify theme demo shop to show if the theme can tackle the issue for you.

Empire-Shopify-theme-mobile-performance

While the Empire Shopify theme demo store scored well in terms of SEO, its performance on mobile devices was below average. We noticed a small lag in page and picture loading even when we were browsing the mobile version of the sample store.

Empire-Shopify-theme-desktop-performance

Conversely, the Empire Shopify theme demo performed admirably on a desktop, loading quickly and with decent speed. The desktop speed was far faster than the mobile one, at about 2.9 seconds.

2.4. Pricing

With the unlimited free trial, Empire Theme Shopify’s flexible price structure lets you thoroughly explore the theme’s possibilities before committing to any money. The only time a $340 one-time payment is needed is if you want to release the theme in your shop.

Thanks to this price strategy, you can securely customize the Empire theme to your brand’s identity, including items, colors, and other adjustments, with no up-front costs.

2.5. User review & rating

This theme has 428 reviews and a 79% positive rating on the Shopify marketplace. It receives high marks for meeting retailers’ requirements for large product displays.

Empire-Shopify-theme-positive-reviews

Customers are pleased with how well the Empire Theme works and fits extensive product inventories. They praise its simplicity of use, elegant design, and prompt assistance from the Pixel Union staff. The theme is recognized for having solid tools that offer an advantage over competitors, such as the exclusive “Show the look” option.

Empire-Shopify-theme-negative-reviews

However, complaints about the theme’s restricted customizability and the caliber of the support surface. Other glitches that have been reported include problems deleting goods from the shopping page and filtering not working on collection pages.

2.6. Pros & cons

Pros
✅ A wide range of customizable and flexible layouts
✅ Suitable for various product types
✅ Multi-language support
✅ Free updates
✅ Impeccable support and help to its users.  
Cons
❌ There can be a minor learning curve, particularly in customization and configuration
❌ One of Shopify’s most expensive and premium themes
❌ It may require app integrations
❌ The theme does not offer a refund policy

3. Shopify brands using the Empire theme  

Thanks to the Shopify Empire theme, many high-volume companies can now build visually appealing and profitable online shopping experiences. Let’s examine a few of these outstanding brands below.

3.1. The Modern Shop

the-modern-shop

The Modern Shop is an online retailer specializing in lighting, home accents, and modern and contemporary furniture. Their carefully chosen assortment features cutting-edge designs from well-known worldwide companies.

The website’s slick, user-friendly design with an Empire theme allows customers to easily explore and choose elegant goods for their modern living spaces.

The Empire Theme improves the way products are presented on the website. The minimalist style perfectly complements the brand’s practical and straightforward philosophy.

3.2. Lighting Design

lighting-design

Renowned for providing online and in-person lighting solutions for homes and businesses in Utah and Arizona, Lighting Design operates throughout the United States. Their Shopify Empire-powered web store perfectly captures their look and core principles. The website’s simple, minimalist design gives the items ample space.

Lighting Design’s products are accentuated with elegance and utility by the visually pleasing backdrop provided by the Empire Theme. Thanks to the theme’s flexibility, customers looking for the ideal lighting fixtures may browse easily.

Using whitespace and subtle animations improves and enhances the surfing experience. The user-friendly navigation and well-structured mega menu facilitate clients’ exploration of various products.

3.3. Instyle Furniture

instyle-furniture

One of the top suppliers of modern furniture is Instyle Furniture. Its choice of the Shopify Empire theme on its website indicates its dedication to elegant and sophisticated design.

Their website sells a range of lifestyle products, such as stationery, furniture, clothes, and home goods. The website offers a smooth buying experience while reflecting the brand’s image of simplicity and utility.

Thanks to the website’s well-balanced layout and style, customers can see every item, making the furniture visually appealing and harmonious. With a drop-down menu on every menu button, the user-friendly navigation makes searching and locating the ideal piece of furniture simple.

4. Our verdict 

Shopify’s Empire theme is ideal for a variety of sectors and target audiences because it is made to accommodate a broad spectrum of online enterprises. Because of its adaptability and customizable features, it’s an excellent choice for building an attractive and valuable online store.

For these critical cases, Shopify Empire is the best theme option:

  • High-volume stores: Empire’s rapid view, advanced filtering, and product comparison tools make it easier to find products for huge inventories, improving user experience and increasing sales.
  • Multi-channel retailers: Customers may purchase online and in-store together because Empire’s smooth connection with point-of-sale (POS) machines, systems, and store locator features allows for seamless integration.
  • Visual brands: Empire strongly focuses on providing high-quality images, and its picture galleries, slideshows, and video capabilities let visual firms present their products in the best possible light.

5. Conclusion

To sum up, the Empire Theme Shopify is a robust and adaptable option for online businesses looking for a feature-rich and aesthetically pleasing shop. Empire blends design and utility with its marketplace-inspired layout possibilities, sophisticated features like live search, and compatibility with high-volume catalogs.

The Empire theme gives you, as a small or large business, the resources and support you need to succeed in the cutthroat world of eCommerce.

However, if this theme is still not what you’re looking for, don’t worry, as eComStart has evaluated many different themes that will empower you to tailor your online presence effortlessly. Take your time to learn more!

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6. FAQs

 

Author:
Finn Nguyen is an eCommerce Expert specializing in Shopify, with a passion for guiding new business owners. With over 5 years of experience in the eCommerce industry, Finn has helped many new business owners from launching their first online store to achieving thriving sale. See his LinkedIn here

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