How To Sync Shopify Products to TikTok Shop [+Screenshots]
Want to expand your Shopify store to TikTok Shop to unleash your sales potential on one of the heated social commerce platforms? If so, you will need to know how to sync Shopify products to TikTok Shop the proper way.
But don’t worry because we are here to help. In this quick guide, we will walk you through a step-by-step tutorial on how to upload Shopify products to TikTok Shop in both methods– with the TikTok app and a third-party app.
Without further ado, let’s dive in!
Contents
1. How to sync Shopify products to TikTok Shop?
As of the time being, there are two methods on how to sell Shopify products on TikTok: using the TikTok app and a third-party app for inventory sync.
1.1. Method 1: Using the TikTok App
💡 Note: Before you proceed further, it’s important to note that currently, the TikTok Shop within the TikTok app is only available if you meet the following requirements:
1. Your Shopify store must be in the United States or the United Kingdom with a verifiable address in the Locations settings.
2. Your products must not be in the prohibited list (check US TikTok Shop Prohibited Products and UK TikTok Shop Prohibited Products)
If you are valid for the TikTok Shop function powered by the TikTok app, then here is how to link Shopify products to TikTok in some easy steps:
1.1.1. Step 1: Connect your TikTok Shop with Shopify
First, install the TikTok app to your Shopify store and complete your online store integration with your TikTok Business Account as follows:
Click Set up now to initiate the process.
Then, connect your TikTok For Business Account and click Connect. If you do not have a TikTok Business Account yet, you can also sign up for one and connect it at this stage.
Next, you will be prompted to connect your TikTok Ads Manager account as well. Similarly to the TikTok Business Account, you can register for a new one using your phone number.
Afterward, choose your data-sharing options. We recommend opting for the Maximum one if you want genuine cross-platform synchronization and API integration between both platforms for more precise ad optimization.
Lastly, complete your business information and hit the Confirm button.
1.1.2. Step 2: List your products on TikTok Shop
After you have finished connecting your TikTok accounts to Shopify, you will be brought to the TikTok app’s main dashboard. Herein, you can sync products from the Shopify catalog to your TikTok Shop or create TikTok ads campaigns right within the Shopify admin dashboard.
- Check and fulfill prerequisites before listing: Make sure to set up pickup and return warehouses, connect them to your Shopify warehouses, and create a shipping template if you plan to handle shipping yourself. Additionally, complete required forms like the W9 tax form and meet any other necessary requirements.
- Choose Shopify products to sync: Decide which products from your Shopify store you want to sync with TikTok Shop. Assign each product to the appropriate TikTok Shop category to ensure accurate mapping.
- Provide necessary product information: For each product category, TikTok Shop may need specific details, such as descriptive titles instead of inspirational ones. These titles should be clear, concise, and include important information to help customers identify the product and match their search terms.
Generally, it would take TikTok around 24 to 48 hours to review and approve your products. Hence, if you have an important live-streaming sale event, we highly advise syncing your Shopify products to TikTok Shop 48 hours in advance.
🔎 Quick troubleshooting for TikTok Shop sync issues:
• Review TikTok Shop’s product guidelines and ensure compliance. Remove prohibited items or modify listings to meet requirements.
• Verify all mandatory fields are accurately filled in Shopify and update missing or invalid details.
• Check synchronization settings and reconnect your TikTok accounts if needed.
1.2. Method 2: Using other 3rd party apps
Another way how to sync your Shopify products to TikTok Shop is via a third-party app. This method would be recommended if you need more control over your product feed and automation tools.
Here are the top 3 apps that can help bring your Shopify catalog to TikTok Shop:
App name | Rating | Pricing | Link |
FeedHub Google Shopping Feed | 4.9/5.0 ⭐⭐⭐⭐⭐ | $0 – $49.90/month | Try now |
TikTok Shop Connector — SPL | 5.0/5.0 ⭐⭐⭐⭐⭐ | $0 – $49.95/month | Try now |
CedCommerce TikTok Shop | 4.8/5.0 ⭐⭐⭐⭐⭐ | $9 – $89/month | Try now |
Since the TikTok Shop By SPL has a free plan and gets the highest rating, we will use it for this tutorial demo.
Similar to the TikTok app, firstly, you need to install the TikTok Shop By SPL via the link provided above and confirm your installation.
Secondly, select your TikTok Shop region– which is the United States or Global.
You will then be prompted to connect your TikTok Shop account and authorize sharing data with the TikTok Shop By SPL app.
After successful authorization, follow the app’s onboarding steps to map your Shopify data with TikTok Shop, including market and currency, warehouse location, and package dimension.
When you have finished mapping your Shopify’s basic settings to TikTok Shop, you can simply sync products from your Shopify catalog to TikTok Shop by:
- Ticking the products you want to sync
- Click Sync To TikTok
Apparently, depending on your budget and demand, one method will be more suitable for you than the other.
The TikTok app is free to install. Nevertheless, we find its features leave quite a bit to be desired. Plus, many TikTok app users have reported occasional account setup and syncing issues.
On the other hand, third-party apps provide advanced functionalities like bulk product editing and automatic mapping of Shopify categories to TikTok. However, they often come with higher costs, especially for syncing many products.
💡 Tips: If you are struggling to expand your products to TikTok, you can consider our Shopify store setup service, where we:
- Advise you on which tool to integrate for the best value of your money
- Assist you with seamless integration and setup
2. Why is TikTok Shop worth it?
Syncing your Shopify products to TikTok Shop is an excellent way for you to expand your reach and boost sales. By connecting these two platforms, you can take advantage of several benefits that will help you grow your business.
Here are some of the reasons why TikTok Shop would add a big boost to your multichannel selling strategy:
- TikTok Shop is the leading social commerce: As of February 2024, TikTok Shop was responsible for 68.1% of social shopping GMV, highlighting its leading position in the social commerce landscape.
- It has a high repeat purchase rate: In February 2024, 81.3% of TikTok Shop purchases were made by existing customers, indicating strong customer satisfaction and loyalty.
- The shopping experience on TikTok is impulsive: Even when they come to TikTok with no buying intention, 67% of users claimed that TikTok inspires them to shop.
3. Conclusion
With TikTok Shop’s huge sales potential and retention rate, TikTok can be the next social commerce platform to help you break through the limits in 2025.
Therefore, the eComStart team hopes our guide on how to sync Shopify products to TikTok Shop can help you know the proper methods to expand your presence to this lucrative channel.
Remember to check eComStart.io to get access to the latest eCommerce tutorials, news, tips and tricks.
4. Frequently asked questions
Yes, when your customer purchases an item on your TikTok Shop, you can fulfill it on the Orders tab within your Shopify admin dashboard.
Follow the steps below to advertise your Shopify products on TikTok:
• Set up the TikTok Pixel for tracking.
• Create and manage ad campaigns through TikTok Ads Manager.
• Customize targeting, budget, and creative to reach your audience.
Depending on your product category, TikTok’s Marketplace Commission fee will be from 5% to 11.34%. (but largely 8% – 10% for most industries).
Yes, if you want to leverage social commerce for your Shopify store, there are quite a few TikTok Shop alternatives you can consider, such as:
• Instagram Shopping
• Facebook Shops
• Facebook Marketplace
• Pinterest Shopping