Top 5 Most Successful Shopify Tea Stores In 2024 


As the e-commerce market has expanded in recent years, entrepreneurs have expressed a strong interest in starting an online Shopify tea store. And this blog post may be the ultimate motivation they are looking for.

Beginners face stiffer competition because they must compete with other well-established brands on the market while also developing a unique selling point to attract new customers.

In this blog post, we will provide a list of the top 5 Shopify tea store examples, along with an in-depth analysis of their online presence and what contributed to their success.

We hope that our examples and analysis provide you with more experience and valuable key points for launching your own successful tea store on Shopify.

1. Top 5 best Shopify tea stores examples

Below is a table of the top 5 most successful Shopify tea store examples that we have compiled for you. Let’s not waste our time any more and jump right into it.

No.Store nameCountriesTheme
1Harney & SonsUSFocal
2July TeaNorwaySportuo
3The Coffee Bean & Tea LeafUSVenue
5Death Wish Coffee CompanyUSDawn

1.1. Harney & Sons

1.1.1 Store Overview:



It would be a huge mistake not to include Harney & Sons on our list of the best wholesale and retail Shopify tea stores. Founded in 1983, Harney has been serving fine teas for their customers for over 4 decades.

Tea leaves – Wares – Gifts – Iced teas
Launched Date
Focal on Shopify Theme Store

Harney & Sons use Focal theme – an aesthetic & well responsive theme on Shopify store to build an excellent & intuitive interface for their store.

1.1.2. Why is the store successful:

Strong online presence

Aside from its main webstore, Harney has a strong online presence through other social media channels such as Facebook, Instagram, X, and YouTube.

Each channel will allow the audience to see a slightly different version of the brand and how it tells its story. For instance, you can find informative blogs about tea and tea gift ideas on their Facebook page. While their YouTube channel is flooded with videos showing the brand’s tea-making process.



Educational content about tea

Not only is it an ideal location for all tea lovers to visit, but Harney and Sons’ website is also an excellent resource for anyone interested in learning more about the process of tea production and how to distinguish between different types of tea.

On the top navigation bar of their website, click the Learn tab to enter the world of tea knowledge. This page contains comprehensive information about tea, including how to distinguish between different types of tea leaves and how to make a good cup of tea.



Engaging tea quizzes

If you arrived at the store with no idea which tea you wanted to try, do not worry, Harney’s has prepared a special quiz for you.

By taking the quiz, you will receive numerous suggestions for types of tea to try based on your preference or the time of day you want to drink tea.



1.1.3. What you can learn from this store:

✍️ Engaging content

Go above and beyond by providing informative content about tea production, the brewing process, and how to select the best tea for your needs.

This not only helps to establish a professional and trustworthy tea expert image for your store, but it also helps you gain trust and increase your sales.

Furthermore, do not overlook a small engaging tea quiz on your website, which can help customers find the right tea flavor for them.

✍️ Strong social media presence

Social media will not only help you stay connected to your customers, but it will also provide you with valuable insights into your target audiences.


1.2. July Tea

1.2.1 Store Overview:

July Tea, a Shopify tea store, was founded in 2023 by Huang and Jiang, two best friends. The store was founded with the intention of spreading tea culture from the founders’ home countries around the world.



When discussing the July Tea online store’s success, it is impossible to ignore the website’s Sportuo theme.

Tea leaves – Drink
Launched Date
Sportuo on ThemeForest

1.2.2. Why is the store successful:

Mobile-user friendly

Aside from selling tea leaves online, the store also allows customers to order drinks online and then pick them up in-store.

Thanks to the Sportuo theme, July Tea has made this experience extremely easy and comfortable for its customers by integrating a mobile-friendly online order interface on their website.



Distinctive illustrations of their tea

July Tea has set itself apart from other tea Shopify stores on the market by demonstrating their drinks using cartoon versions.

This will undoubtedly pique the interest of their target audiences and persuade them to try the store’s enticing beverages.



1.2.3. What you can learn from this store:

✍️ Prioritize mobile-user experience

Ensure that your online mobile users have a seamless, super smooth experience.  Undoubtedly, the number of customers browsing and shopping on their mobile devices has grown in recent years.

✍️ Alluring product presentation

It is critical to not only present your products precisely and beautifully online, but also to make them appealing and interesting to online visitors.

July Tea has provided a good example of how to present your tea drinks in a creative yet appealing manner that will entice new customers to try their beverages.

1.3. The Coffee Bean & Tea Leaf

1.3.1 Store Overview:



The Coffee Bean & Tea Leaf is one of the best Shopify tea stores with a long history, dating back to 1963. After growing and becoming successful internationally, the brand joined the Jollibee Group of Companies in 2019.

Coffee – Tea – Powder – Equipment – Gift Card
Launched Date
Venue theme on Shopify Theme Store

1.3.2. Why is the store successful:

Five-star recipe

For any coffee lover, a tasty recipe for a cup of homemade latte is one of the best things they could ask for. By the way, you can also find that on The Coffee Bean And Tea Leaf’s website.

They have a variety of latte recipes that you would like to know, including matcha latte, chai latte, iced latte, and so on.



Diverse selection

As we can see from their website, The Coffee Bean And Tea Leaf provides their customers with a diverse range of products. They have tea, coffee, tea and coffee powder, coffee brewing equipment, and drinkware.

This not only allows them to meet the needs and preferences of various customers. On the other hand, it also allows them to increase their store’s revenue and sales.

Emphasize quality and sourcing

On any product page of the brand, you will notice how they emphasize the high quality, unique taste, and freshness of their tea and coffee.

We believe this is a good point because it explains to customers why they should use products from The Coffee Bean And Tea Leaf, a top-tier brand in the industry.



1.3.3. What you can learn from this store:

✍️ Focus on quality

Make sure to offer your customers the best and highest quality tea and coffee products from around the world. Furthermore, don’t forget to highlight this on your product page to build trust with your audience.

✍️ Build Community

Sharing your brand story and engaging with customers on social media can help you connect with them on an emotional level.

Alternatively, you can engage them through social events, contests, and loyalty programs. This will help to build a sense of community and convert them into loyal customers.

1.4. Best Shopify tea store examples: Bevzilla

1.4.1 Store Overview: 

Bevzilla is one of the best Shopify tea stores examples that we would like to introduce to you. The store is famous for its diverse product categories, ranging from instant coffee, and milkshake cubes, to instant iced tea, and gift sets for special occasions.



Here are some information about the store

Coffee Sachet – Super Saver Deals – Gift Sets – Instant Coffee Cubes – Milkshake Cubes – Instant Coffee Powder – Instant Iced Tea – Hot Chocolate – Bulk Orders – Mocktail Mixers
Launched Date
Avone theme on ThemeForest

1.4.2. Why is the store successful:

Outstanding presence on Instagram

Bevzilla leverages Instagram to showcase products, connect with followers, and build brand personality. Short, humorous clips not only generate social media engagement but also better introduce their coffee to new customers. They also use consistene color scheme & branding – a combination of yellow and black to create a energetic & positive vibe across all the posts.



Meticulous product description

Bevzilla’s product page includes a table of contents for the product, as well as a step-by-step guide and tutorial video on how to use it.

Take these assorted Coffee Cubs, for example. In addition to the matters mentioned previously, the coffee’s product page demonstrated what is contained in it through simple and understandable illustrations. This ensures that readers do not miss out on any product information.



This way, the band not only impresses their visitors but also ensures that their tea and coffee are properly prepared to retain their original flavor.

Emphasizing their customers’ satisfying

Bevzilla’s homepage features a review corner with positive comments from previous customers to demonstrate the brand’s success in satisfying its users.

This, in our opinion, is an excellent way to demonstrate how good the brand’s coffee is. Bevzilla’s pure and organic coffee with a touch of indigenous, as well as its ability to mix and create creative flavors, has been approved by over 50,000 coffee enthusiasts and is sure to please many more. 



1.4.3. What you can learn from this store:

✍️ Strong online presence

It is critical to maintain a strong relationship and stay in touch with your customers via social media platforms such as Facebook, Instagram, or even TikTok, depending on your target audience.

✍️ Comprehensive product page
To ensure customer satisfaction, guide and educate them about your tea Shopify store products using clear, descriptive language. 

✍️ Build trust for your online store

Use positive customer feedback to build trust and credibility for your herbal tea Shopify store.

Stucking with choosing the best name for your online tea business? Wait no longer and check out our top picks for clever tea business names

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1.5. Death Wish Coffee Co

1.5.1 Store Overview:

Death Wish Coffee Co. is a successful tea and coffee brand that originated in the US. Their webpage was built using the Dawn Shopify theme store.

Tea and coffee – Coffee merchandise
Launched Date
Dawn Theme on Shopify theme store

1.5.2. Why is the store successful:

Powerful theme color choice

Death Wish Coffee’s mission is to provide customers with a dark, strong-flavored cup of coffee that will help them live their lives to the fullest. So, the best way for them to convey their idea is to use a dark, powerful color—roasted coffee beans—as the primary theme color.



All about tea and coffee

By providing merchandise related to coffee, Death Wish Coffee Co. has elevated its offerings beyond the standard offerings commonly found at other coffee and tea Shopify stores.

That is not only a great way for them to boost their revenue but also a way to connect all the coffee lovers in their community.

Special subscription program

Death Wish Coffee provides a unique subscription service that will recommend a suitable package of products to their customers after they complete a quiz. In addition, by participating in this program, they will receive a 20% discount on their first order.



1.5.3. What you can learn from this store:

✍️ Product expansion

Aside from the main product of tea or coffee, give your customers more options by including merchandisers related to your store theme, such as mugs, t-shirts, bags, or classic caps related to tea or coffee.

✍️ Maintain your brand identity

Choosing the best webpage color to elicit emotion and convey the right message about your brand to your target audiences.

For example, in this case, the dark brown color conjures up images of a strong and effective cup of coffee that will energize the brand’s customers and allow them to fully enjoy their lives.

✍️ Subscription Program

We believe that offering your customers a special subscription program tailored to their preferences is the most effective and engaging strategy.

Are you interested in learning about the best Shopify stores to get more inspiration for your own brand? Don’t hesitate to check out our blog on this topic.

2. Bonus: interesting facts about selling tea on Shopify

Coming into this section, let’s discover some of the mot interesting facts about Shopify tea store. That includes their social media, target audiences, Shopify themes, etc.

If you want to increase your online presence, Instagram and Facebook are the two most popular digital communication channels among other herbal tea Shopify stores. They account for 62.6% and 49%, respectively. Here are social media usage data on Shopify Tea Stores according to Storeleads



Dawn and Taste are among the most popular themes used by Shopify tea stores. These themes provide a lot of customization option and are a good way to set up your online tea store. However, you can also consider using a different store theme to give your tea business a distinct, one-of-a-kind look.




💡Tip: If you are still unsure which theme is best suited to your store, we recommend you read our article on the best Shopify themes for inspiration, then check out various free & paid theme on Shopify theme store. If you have specific needs that default theme couldn’t fulfill, you might need to find experts to help you set up a custom theme for your Shopify tea store.

Another interesting fact is that 56.3% of the target audience for these tea Shopify stores is from the United States. As a result, focusing on a niche market rather than following the crowd would be less competitive.

When it comes to apps and website technology, 17.8% of Shopify tea stores use email marketing apps (particularly Klaviyo) as their primary channel for communicating with customers. While Cloudflare has the highest level of trust from other Shopify tea stores (99.4%).

To wrap up

We hope that our blog today has given you more insightful ideas and inspiration for creating a successful Shopify tea store for yourself. If so, please share it with anyone you know who might be interested in learning about the same topic.

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